IMAGINE EXPRESS 2016
Gota a Gota
The main objective of Gota a Gota is to establish a new relationship between the Water Company and customers, based on transparency and citizen empowerment.
Do you know how much money large water companies are investing in Social Responsibility Projects? Every year, millions of euros are invested in local and social projects and their result is not clearly communicated. Even more, customers don’t have the opportunity to participate in the project selection. There is no transparency when it comes to sharing the company´s effort.
Until now, the water bill has been the only mean of relation between these large companies and customers. How do you feel about that? Do you just want to receive an invoice every month or would you also want to take part in the companies' project investment decisions?
Gota a Gota's purpose is to empower customers to be part of the local changes being made just by using this mobile App.
With this App, customers will receive water invoices and will be rewarded with drops (depending on his responsible consumption). Customer will be able to use these drops to select the projects of interest that the Water Company is currently funding and this, in turn, will help the water company to prioritise the local and social projects funded.